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STEM Marketing: Start Here

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Paul Brothers's picture
Paul Brothers
Contact:
108 Bruno Business Library

Box 870266

205-348-1097
Website

Ask Me

Mark Siciliano's picture
Mark Siciliano
Contact:
106 Bruno Business Library

205-348-1098

Guide Contents

Company/Industry Databases - look here to begin your search for company and industry information:

Market & Consumer Behavior - look here for demographics about your best customers for products, services, etc.

Articles - look here for quick searches that includes 1000's of journals, magazines, newspapers, trade publications, etc.

Best Bets

OneSource - For quick access to Company information.

IBISWorld - For quick access to Industry information.

SimplyAnalytics - For quick access to mapping software that uses GIS.  Data based on consumer use surveys.

Welcome

The purpose of this guide is to consolidate and showcase some resources useful for the Business Research Academy, in particular, but for general business reference, too.