The purpose of this guide is to consolidate and showcase some useful library sources for Ph. D. Marketing students in one central place.
Companies/Industries/Directories & Lists are 3 separate nested pages (be sure to click on the drop-down arrow).
Companies - here you will find links to just a few of our many databases with loads of information on companies. Also included is information on getting company annual reports.
Industries - here you will find a few resources with excellent coverage of most industries.
Directories & Lists - here you will find a few of the more common corporate listings such as the Fortune 500 rankings.
Articles & Databases - here you will find ways to find 1000's of journals and countless articles.
Books - here you will find a link to the Scout Catalog and ways to borrow from other libraries, if necessary.
Publishing - here you will find suitable places to publish your articles with all the pertinent information you need to accomplish this task.