Research Guides: MGT 484 Small Business Management: Industry Data

Industry Information

IBISWorld This link opens in a new window
Analyses for 700+ US industries. Includes global & specialized industry reports, risk rating reports and business environment profiles.
Mintel Reports This link opens in a new window
Provides market information on markets for consumer products, travel, lifestyles and leisure for industries like airlines, automotive, beauty and personal products, apparel, food and food service, health and wellness, technology, and retailing. Reports combine data & analysis of the competitive landscape, market-share analysis and consumer profiles.
Access Instructions: Please accept the terms and conditions before clicking through to the Mintel homepage. First time users must create a profile using your university email address before downloading reports.
MarketLine Advantage This link opens in a new window
MarketLine offers a collection of company, industry, financial, product and country information, research and data extending over all major marketplaces and industries.

SimplyAnalytics This link opens in a new window
Formerly known as SimplyMap, a web-based mapping application that lets users create professional-quality thematic maps and reports using powerful demographic, business, and marketing variables. Custom information can be exported to Excel, PDF, Microsoft Word and more.
If you would like to save your work, you must register for an account. Navigate to the database and select “Create an Account” if you are a first-time user.
Statista This link opens in a new window
A statistics portal to the world of data and facts, categorized by subjects, and provides quantitative facts on finance, media & marketing, politics, telecommunications, sports & recreation and many more areas of interest. Sources of information include market researchers, trade publications, scientific journals, and government databases.
eMarketer This link opens in a new window
Deep coverage of spending, marketing, demographic and social behaviors in the digital world (social media, internet and mobile application, company spending, consumer reception, and financial data).