What the Guidelines & Best Practices Say
Please read researcher Jakob Nielsen’s evidence‐based guide for writing for the web at http://www.useit.com/papers/webwriting/
“…Web pages have to employ scannable text, using:
- meaningful sub‐headings (not "clever" ones) .
- bulleted lists .
- one idea per paragraph (users will skip over any additional ideas if they are not caught by the first few words in the paragraph) .
- the inverted pyramid style, starting with the conclusion .
- half the word count (or less) than conventional writing (sic) …”
"LibGuides Guidelines and Best Practices," pp. 2-3
Related Resources & How To's